Oakland, Calif.-based startup Impossible Foods is teaming up with Colin Kaepernick’s Know Your Rights Camp to feed one million people in need.
The partnership kicked off last week in the San Francisco Bay Area when Impossible Foods donated plant-based products to local food truck Al Pastor Papi, which distributed the meals in the Bayview district at Cornerstone Missionary Baptist Church. Meals will also reach communities in need via the Marin Food Bank and Know Your Rights Camp events in New York City and Los Angeles.
Colin Kaepernick, known worldwide for peacefully protesting police brutality and institutional racism during the 2019 NFL season, founded the Know Your Rights Camp as a way to strengthen Black and Brown communities through education, self-empowerment, leadership, and mass mobilization.
“Gaining access to healthy and affordable food should not be a challenge for residents of any community,” Know Your Rights Camp’s Director of Community Outreach Patricia Robinson said. “Know Your Rights Camp is committed to participating in changing the outcomes and disparities that currently exist for families, while we further grow awareness and acknowledge that maintaining good health and nutrition should not be selective for some, but should be experienced by all.”
Impossible Foods, which began donating plant-based meals to food banks in 2018, plans to work with other social justice organizations, as well. The Silicon Valley-based tech startup manufactures top-rated, nutritious plant-based meat and dairy products. Impossible Foods donated around 10,000 pounds of Impossible Burgers weekly throughout the early spring and summer to food banks, front-line workers, and communities affected by the pandemic.
Everyone should have access to healthy, plant-based meals.