Newly proposed legislation pitched to the British Parliament would ban UK tourist agencies from advertising unethical, international attractions that exploit and abuse endangered Asian Elephants.
Scientists estimate that fewer than 30,000 Asian Elephants remain in the wild under huge pressure from habitat loss and poaching for tourism and ivory— sobering numbers that are pushing the highly-intelligent and empathetic animals to the brink of extinction. Despite their endangered status, people capture thousands of Asian elephants and force them into brutal, degrading, and often deadly “entertainment” for tourists.
Save The Asian Elephants (STAE), a London-based nonprofit, drafted the ban on advertising venues that promote elephant cruelty and also started a petition, which since has garnered more than 1 million signatures of support worldwide.
The nonprofit’s CEO Duncan McNair said a confluence of factors — including a receptive government, growing public awareness of the horrific cruelty elephants endure in temples and tourist destinations, and elephants’ vulnerability to catching and spreading COVID-19 — created an ideal opportunity for the recommended ban.
“We have presented enormous amounts of evidence to show the abuse is widespread, it is extreme, and that elephants are nearing extinction in our lifetime,” McNair told Lady Freethinker. “We have a government that is receptive. They have given us a lot of time, and I do believe they are taking it seriously, for which we are so grateful.”
Seeing Elephant Abuse First Hand
McNair has traveled to temples and “sanctuaries” worldwide — including in India and Thailand — where he has witnessed the brutal breaking of wild elephants’ bodies and wills so they submit to degrading behaviors, such as performing tricks or giving “rides” to tourists.
The ruthless process starts with people snatching wild infant elephants from their mothers, who are most often killed for trying to defend their babies. The baby elephants are then caged, tethered, starved, stabbed with knives and nails, and beaten with rods, chains, and vicious bullhooks in a practice known as ‘phajaan’ or ‘pajan’ – a Hindu word that literally means ‘breaking of the spirit,’ McNair said.
“I have seen elephants with great chunks ripped out of them. Elephants stabbed under their toenails. Elephants standing on heaps of mess and rotting food, and they get septic and fall over,” he said. “I’ve looked into the eyes of these elephants, and they are silently screaming at you for help.”
McNair spoke with Lady Freethinker about the importance of the ban and life-saving steps that everyday people can take now to help save endangered Asian Elephants.

(Courtesy of Save The Asian Elephants. Photo Credit- Lukasz Szmigiel)
Interview with Duncan McNair of Save The Asian Elephants (STAE)
Why is a ban on advertising elephant cruelty venues needed? Why now?
McNair said that UK-based travel agencies are promoting thousands of abusive venues, including seven considered the most violent. Asian elephants’ dwindling numbers, combined with the brutal abuse they endure to break them to people’s will, make immediate action necessary, he said.
“We can’t control how animals are treated abroad or regulate foreign markets, but we can influence the consumption habits of our own citizens in the United Kingdom,” he said. “We can influence what our UK consumers buy and what they are exposed to, and any facility with the characteristics of cruelty should not be advertised.”
There’s also a health factor. Elephants have contracted and passed along zoonotic diseases, including tuberculosis and SARS. Research suggests that immune-compromised elephants, kept in close confinement to other elephants and people, could contract and spread COVID-19, which scientists believe spreads primarily through infected respiratory droplets, such as from sneezes and coughs.
“Elephants cough, they sneeze, they spray water,” McNair said. “On top of that, when you have these broken-down elephants that people are riding, and taking selfies with, you create a perfect storm [for the spread of zoonotic diseases].”
Only visits to genuine sanctuaries and wildlife reserves, where tourists observe elephants at respectful distances, should be advertised by the Association of British Travel Agents and its members, he said.

(Courtesy of Save The Asian Elephants. Photo Credit: Brent Lewin Redux Laif)
How can people spot the difference between a true elephant sanctuary and an unethical, cruel vacation spot?
Every elephant brought into captivity, “pretty much without exception,” experiences cruelty, McNair said. A venue labeling itself a “sanctuary” is no guarantee that animals are treated well, he added.
“A ‘sanctuary’ is an elastic term,” McNair said. “Most places are not actually sanctuaries. If elephants are being observed from a respectable distance, in a herd environment and in a natural environment, that’s a good start to the venue being a genuine sanctuary.”
Signs of abuse include elephants crammed together, with no access to food or water, and who are carrying injuries — including scars or stab wounds around their feet or chunks of flesh missing from bullhook wounds. Elephants whose eyes are a milky color likely have been blinded as part of their abuse, McNair said.
One example of what McNair dubbed a “good” elephant park is the Elephant Nature Park in Thailand. To make sure you’re avoiding the worst of the parks out there, don’t miss our action steps at the end of the story.

A stick placed upside the elephant’s head, should it drop to the ground he will be beaten with it. (Courtesy of Save The Asian Elephants. Photo Credit: Louis Wood)
Do you expect challenges to the proposed ban? Alternately, what message would the UK be sending to the world by passing the ban?
McNair said the people of faith he has talked to who became aware of the horrific abuse elephants endure in temples unanimously oppose the continued practice. Nothing in the Hindu religion dictates killing, stabbing, or brutalizing animals, he said.
“Quite the opposite,” he said. “I have a huge respect for the Hindu faith, which is a peace-loving system. What goes on with the elephants in these temples is an absolute repudiation of the Hindu faith.”
He anticipates pushback from the travel and tourism agencies, although he added the ban has received a small amount of support from some very good travel companies.
“We’ve presented the evidence to the travel industry, and they have ignored it,” he said “But we also took the evidence to the government, and they are considering it, and for that we are grateful and we have hope.”
If the British Parliament agrees to support the ban, the country would be sending a powerful message to the rest of the world, he said.
“We can be very proud if we pass this legislation for this ancient species,” he said. “It would send a very positive message to the world, not only about the Prime Minister, who has a good intuition for animal welfare, but it can also show that Britain can stand proud in the face of the world, and say that we have done what is right while there is still time.”

(Courtesy of Save The Asian Elephants. Photo Credit: Iswanto-Arif)
5 Ways To Help Save Asian Elephants Exploited in Tourist Traps
1. Sign Save The Asian Elephant’s petition and ask the British government to support the proposed ban on tourist agencies’ advertisement of venues that promote animal cruelty.
2. Write to your lawmakers and educate them about elephant cruelty issues. STAE has letter templates available on its website that can easily be modified to fit your country.
3. Don’t support elephant cruelty. Do your research and be wary of any “sanctuaries” that offer close contact with wild elephants. McNair said these are some of the worst: Chitwan National Park, Pinnawala Elephant Orphanage and Sanctuary, Pattaya Elephant Village, Sriracha Tiger Zoo, Kodanad Elephant Training Centre, Punnathur Kotta Elephant Sanctuary, Guruvayur Elephant Camp, and Nong Nooch Village Park.
4. Get educated. Visit STAE’s website for recent news and action alerts.
5. Get involved. STAE loves its volunteers, many of whom work remotely and tirelessly for the cause by researching, writing articles, organizing information archives, or helping out with social media and outreach. Email [email protected] for more information.

Elephants are loving,smart, and intelligent animals. They are not for our entertainment. Leave them alone!!!
This is horrific torture for God:s gentle giants. Please give them all a loving and caring sanctuary.
Enough is enough! When will humans realise that animals share this planet with us and deserve to live a safe peaceful life.
Animals should not be subject to torture and cruelty. This practice continues in many Asian countries as part of their tourist industry. Tourists visit to see nature as it is. Not to be entertained by wild animals that are tortured into subjection by these industries to gain profits. Most of these countries do not have laws that protect the rights of animals and the only way to discourage these practices is to avoid such attractions.
The exploitation of any animal in any way degrades us as supposed human beings- what are we doing on this gentle earth? This depraved brutalisation of gentle, graceful intelligent elephants is a travesty.
Thank you so much for your exposes and work towards ending such savagery.
It’s not so much the potential extinction of creatures that upsets me (though that would be tragic) but the suffering of each individual animal.
This is cruel and wrong. No creature deserves to be hurt or neglected living in pain !
Please support the proposed on tourist agencies advertisement on any venues that promote animal cruelty.
Thank you
Elephants should live in their natural habitat with other elephants without the abuse from humans . Any abusers should release their animals to people who will properly care for them- not as pets or for the amusement of humans!! Any abusers should be charged with a felony with imprisonment and monetary fines.
This is not okay.
They are wild animals and are not put here for so-called humans to make a profit from their suffering.It is cruel and heartless
These elephants are life . You live so let elephants live free as well . Would you like to be beaten starved and do these dreadful actions to yourself and other humans. No you wouldn’t so don’t do it to elephants or other animals.
There will be KARMA around you if you don’t stop now.
Come on Britts, prove this USA girl wrong that you do have a conscious and will stop this
Horrible horrible people OMG STOP NOW !!!!!!!!!!!!!!!!!!!!!! 😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡
these people will pay for the law of God all cruelty to these animals … if they want money they will work right without exploiting animals
Just took Thailand off my list of countries to visit as all my animal rescuers will also do. I have no place in my heart for people who abuse any living creature of human. They are symbolically dead to me.
Please end cruelty to the vulnerable.
It’s hard to keep this peaceful and friendly knowing that people torture and beat elephants and animals like this. It’s disgusting and it’s horrible and it’s appalling. Anyone that can do something so cruel and inhumane to an animal will do this to a person. You cannot just put someone in prison for this they must suffer the consequences endure the suffering the way they do these animals. They will never know because a slap on the wrist doesn’t do anything to correct the behavior. There must be serious consequences for their actions. Set an example for others to see it’s a serious crime. Animal abuse is a serious crime and it will lead to abusing humans.
Elephants should NEVER be used for human entertainment. The cruelty they have to endure to subdue them is appalling. This must be permanently stopped.
You can help stop this cruelty.
This report has really disturbed me…anyone who even thinks of going to see so called tame elephant shows,must see this report..it will haunt me ,because once seen it can not be unseen…
Abuse of elephants is immoral and unjustified.Please pass legislation against it as well as advertising to promote it.
This is heartbreaking. These people need to get a taste of their own medicine.
So cruel take a baby from mom and then kill the mom.
End this brutal torture of elephants.
Let’s let these beautiful giants live in peace. Ban hurting elephants.
merci de nous avoir tenu au courant de cette cruaute
This is totally WRONG
this makes me so sad that people think the can treat a beautiful animals like this. please please stop
How countries treat their animals effects the way the rest of the world looks upon them and this elephant training is barbaric and , it is the time to stop
This is terrible. Must stop!!!!
Stop this abuse of this animails ot so bad . Get Them thred freedom back now .
Its cruel and should stop right now no need for it in this day and age
Stop torturing these magnificent animals!
It really upsets me the way these animals r torchered they don’t deserve it something has to b done asap
Any country that sanctions barbaric treatment of animals reflects the appalling mentality of its people.
HOW CAN ALL THESE PEOPLE WITNESS AND TAKE PICTURES OF ELEPHANTS BEING ABUSED AND NOTHING HAPPENS AND THE ELEPHANTS CONTINUED TO BE TORTURED???
No animal should be beaten or abused by humans. We need to learn to live in harmony
Please move the elephant to a sanctuary and have him join other family ofelephants.
This is very barbaric and cruel…..The humans doing this should not call themselves Human Beings…..
Elephants do not belong in captivity. They are not for our entertainment. They have a right to live peaceful lives amongst their own the same as humans do.
How could anyone harm an animal like this?
Where are your souls?
This is soooo heartbreaking that animals can be this abused and traumatized in this day and age. It ALL needs to be stopped now as…. we know better.
Stop abusing these magnificent elephants! They are loving, smart and have families they care about! Let them free like they are suppose to be!
This is unacceptable – STOP THE ABUSE NOW!!!!!!!!
Please don’t allow this cruelty to go on. I beg of you if you are a Christian these are gods creatures who are being tortured and exploited please put a stop to it
Please show some compassion and treat elephants for the majestic animals that they are. There’s no need to abuse them. Remember they are not yours to abuse.
Oh, please stop this!!
I truly wished I had an opportunity to BEAT THE HELL OUT OF THESE EVIL LOW LIFE ABUSERS AS SAME AS THE WAY THEY ABUSE SUCH MAGNIFICIENT VOICELESS ANIMALS. How on earth such vicious, Violent actions against the pachyderms are allowed to take place in THAILAND? SHAME ON YOU THAILANDERS. THIS IS TOTALLY SHAMEFUL.
This is disgusting. I never understand why they want to beat elephants and then expect them to work for you in bringing in an income.
They will feel pain just like we do. Instead 0f helping the people let’s help the extinction of elephants instead.
tThese poor creatures deserve to live in peace. Why are some human beings heartless. Save our wild life and our domestic animals
Please stop the abuse of elephants and other animals. They deserve kindness and respect. Elephants are as sensitive as humans and suffer terribly when abused.
Please stop the abuse of elephants and other animals. They deserve kindness and respect. Elephants are as sensitive as humans and suffer terribly when abused.